One of the mistakes that I think most new bloggers make involves their reliance on AdSense. I myself have been blinded many times by the legendary AdSense paycheck. Let's be realistic though - if you're like me AdSense isn't a paycheck, on a good day it MIGHT be a bag of chips. In a good month it might be the AdSense sandwich. The point is that new bloggers, and even some long time bloggers with small audiences, probably aren't going to make significant money through Google.

Should you abandon the almighty Google? probably not. There might be a better direction to concentrate your efforts though.
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