Building a Blog Audience one Person at a Time

  • Posted On: April 5th, 2007
  • Filed Under: Blogging
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There's a great post over on Finding the Money today which offers a "1-step plan guaranteed to get readers for your blog." If you're experimenting with linkbuilding or traffic building techniques you've probably read through an amazingly long list of "sure-fire" ways to generate links and traffic.

The problem, at least from my experience, is that there are so many people out there doing the same thing that it's hard to actually gain any ground with some of the time-tested techniques. This is where John's suggestion comes in.

In a lot of ways blogging is like public speaking. Engaging a crowd is always better than talking at one. As John points out, creating a dialogue is an incredibly powerful tool for getting a reader or a listener engaged in your content. When giving a speech, or writing a blog post, you want your reader to be following you - you want them thinking critically about your thoughts and hopefully entering into a dialogue about what they find interesting.

This is where John's post really hits the mark for me. Creating a real one on one conversation is paramount to acquiring a reader. For more ideas on starting a true dialogue and really building an audience one person at a time be sure to check out the excellent post over on Finding the Money.


2 Responses to “Building a Blog Audience one Person at a Time”

  1. April 6th, 2007 at 1:11 am

    I liked the way he said it. I think it’s important since a lot(including me) of bloggers forget that it’s really about connecting with your readers and other bloggers.

    - Brown Baron
  2. April 6th, 2007 at 1:15 pm

    Yo B2M,

    Thanks for the link; I’m liking your thoughts on the matter. While good content and other conventional ways to attract and keep readers are cool and all, the value of making friends is really under-appreciated.

    Connecting with others creates passionate readers; they’re the ones most likely to comment on your posts, link to your best stuff, and drop your name when your topic comes up in conversation.

    How much time and effort is building these kinds of relationships worth? I’d say it’s easily as valuable as any other main-stay promotional technique, and a hell of a lot more inspiring.
    -j

    - John
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